19 For a Cure: Personalized Cancer Care Leads to Higher Success

A shift toward more personalized care for cancer patients is leading to higher success, generally with fewer side effects. In this segment of TriHealth’s 19 For a Cure with Fox 19, James Maher MD, a medical oncologist with the TriHealth Cancer Institute, explains the history and development of precision medicine, the basics of this targeted approach to each individual’s care and the benefits to patients.